We are web developers who get the whole ROI thing.
It is no longer the expensive half-page newspaper ad that grows a business - it is the best website. Whether your needs are simple or complex, Stratagem has the experience to provide a solution for your online presence that provides a foundation for all of your marketing and advertising efforts.
Stratagem takes the time to gain insight into your company culture, leadership, history and personality to develop a digital marketing strategy that appropriately represents your core values and brand positioning. The result is consistency across advertising that helps you get "saved" to customers' memory banks.
Competition drives success. Stratagem analyzes the competitive landscape of your industry to determine opportunities for you to beat your competition in search engines and online customer satisfaction. The information gleaned from this can help develop effective, long-lasting digital strategies for your business.
Understanding your buyers' needs, their decision-making processes and the ways that they might engage with you is paramount for delivering effective, tailored experiences online. Stratagem gets into the mind of your buyers (or members, or prospects) and anticipates their needs by developing these personas along with a strategy to optimize their website experience.
Well-planned website architecture enables users to navigate your pages in the most logical way, and helps search engines crawl and understand what your website is about.
No pre-designed templates are used by Stratagem. Every page and feature is meticulously developed around your buyer personas and optimizing for conversion actions on your website.
Optimized landing pages help funnel buyers through the conversion process. Landing pages can be optimized for a number of conversion actions, like submitting a form, watching a video, or placing an order.
Mobile-friendliness is one of the major factors that search engines use when determining which website to return in search results. Stratagem builds every website using a responsive framework, so that users on any device will be able to access and navigate your website with ease.
Stratagem wants you to hit the ground running with your new website, so we include all basic on-page search search engine optimization techniques to help your business get found by your customers.
Operating 650' below the Kansas prairie, Hutchinson Salt Company mines bulk salt from the richest bed of salt deposits in the Midwest. And with over 25 years serving the needs of their customers, Hutchinson Salt is a leader in the salt mining industry.
Increase website user experience by implementing an efficient mobile-responsive design.
Convey the historical significance and commitment to customer satisfaction that Hutchinson Salt is known for.
Ensure that products are easy to access, navigate and include all specifications and information needed by the user.
Ensure that it is easy for prospects to contact Hutchinson Salt via the website.
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